Building workshops that actually teach you something
We started Yavorentilo in 2020 because too many SEO courses were just theory slides with no practical application. Our approach is different—you learn by doing real audits on actual sites.
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What we do and why it matters
Most people who want to learn SEO audit techniques hit the same wall. They watch tutorials, read guides, maybe even take a course. But when they sit down to audit their first real site, they freeze. There's a massive gap between knowing what to check and actually doing it efficiently.
That's where we come in. Our workshops are built around step-by-step assignments using live sites and real tools. You won't just learn what a crawl error is—you'll find them, categorize them, and figure out which ones actually matter. You'll practice writing recommendations that clients can implement, not theoretical best practices that sound good but don't help.
We run these workshops remotely, so you can join from anywhere in Malaysia. No need to travel to KL or PJ. You get the same hands-on experience through screen sharing, breakout rooms, and collaborative exercises that feel more like working alongside someone experienced than sitting in a lecture hall.
Our approach is pragmatic. If something takes too long or requires expensive tools you won't use again, we don't teach it. We focus on techniques you can apply immediately with the resources you probably already have.
Who runs this
Liisa Mäkinen
Co-founder & SEO Strategy Lead
Liisa spent eight years doing technical SEO for e-commerce sites before we started Yavorentilo. She's the one who designs our audit frameworks and makes sure every workshop covers issues you'll actually encounter. Her teaching style is direct—she'll tell you when something is overthinking and when you need to dig deeper.
Astrid Voss
Co-founder & Workshop Director
Astrid came from educational technology and brought the structure that makes our workshops work. She's obsessed with breaking complex processes into steps that make sense. Before Yavorentilo, she built training programs for software companies, so she understands how to teach technical skills without losing people in jargon.
Workshop participants trained
Team members supporting learning
Year we started teaching differently
How we actually run these workshops
Each workshop is capped at 12 people because we want everyone to get feedback on their work. You'll get access to a shared workspace with audit templates, site examples, and tool logins a few days before the session starts.
During the workshop, we alternate between demonstrations and hands-on practice. You'll see how to run a specific check, then immediately try it yourself on a practice site. When someone hits a snag, we work through it together because that's usually where the real learning happens.
After the workshop ends, you get recordings of all sessions and a project to complete on your own timeline. Most people finish it within two weeks. You can submit it for review, and we'll give you specific feedback on what worked and what to adjust.
